The Rotary Santa sleigh got off to a tremendous seasonal start at the switch on of Shrewsbury’s Christmas lights.
Santa was in continuous demand throughout three hours on the Shrewsbury Severn Rotary Club sleigh on Pride Hill.
It was the first time the popular sleigh had been able to receive so many excited youngsters following the pandemic.
Queues continuously stretched back for several yards down Pride Hill as the thrilled youngsters – and even mums and dads – were once again able to take advantage of a long-standing tradition of talking to Santa and visiting the sleigh for photo after photo.
Said one of the evening’s elves, Rotarian Julian Wells, ‘this ever-popular annual event attracted bigger crowds than ever and it was a pleasure to see so many smiling faces, especially when the youngsters met Santa. We are looking forward to touring the town next month with far fewer restrictions than in 2020.’